In the first five parts of Bing's Webmaster Tools series, I tackled both publicly available tools and tools requiring a Webmaster Tools login and account. With all these tools at your fingertips, have you ever wondered how often you need to log in to manage your website or access data?
When I took over the management of search engine optimization for the Windows team, I know I did it. I connected almost every day to see what was happening and almost drove me crazy! But now? I do not log in to the Webmaster tools every day, but I log in several times a month. It's not that I'm crazy, I do not care anymore, but I've set up my webmaster tools so I can quickly pinpoint what I need.
I could write a novel about how I'm using Bing's Webmaster Tools because the program has many features, but here's an overview of the regular use of Webmaster Tools for manage my sites.
SEO is like chess, the strategy of the game is long
SEO is a long-term strategy, not fast and fast, and it often takes weeks or months to see the results.
About the author
Christi Olson is a research evangelist at Microsoft in Seattle, Washington. For more than a decade, Christi has been a student and practitioner of SEM. Prior to joining the Bing Ads team at Microsoft, Christi worked in internal and agency marketing at Point It, Expedia, Harry & David, and Microsoft (MSN, Bing, Windows). When she's not talking about digital search and marketing, she can be found with her husband at the ACUO crossfit and run races across the PacificNW, brewing and trying to find the perfect beer, and wander with their two schnauzers and pug.