//Report: Google posts fewer blocks of videos and images in search results
1542809177 report google posts fewer blocks of videos and images in search results 760x490 - Report: Google posts fewer blocks of videos and images in search results

Report: Google posts fewer blocks of videos and images in search results

 

 

report google posts fewer blocks of videos and images in search results - Report: Google posts fewer blocks of videos and images in search results

According to data from search marketing platforms RankRanger and STAT Search Analytics Google has reduced the percentage of time during which video zones and images appear in the search results. In fact, the data shows a 20 to 30 percent drop in search capabilities in Google's web and mobile search results.

Carousels or video boxes fall. Around November 13 or 14, according to these tools, Google started to display fewer video boxes or carousels. These boxes look like this:

report google posts fewer blocks of videos and images in search results - Report: Google posts fewer blocks of videos and images in search results

Here is a graph of RankRanger showing the decline:

1542809176 214 report google posts fewer blocks of videos and images in search results - Report: Google posts fewer blocks of videos and images in search results

Here is a STAT graph showing the decline:

1542809176 286 report google posts fewer blocks of videos and images in search results - Report: Google posts fewer blocks of videos and images in search results

Carousels or picture boxes fall. Around November 14 also, according to RankRanger, Google began to display carousels or picture boxes 30% less often for the data set followed. These boxes look like this:

1542809176 719 report google posts fewer blocks of videos and images in search results - Report: Google posts fewer blocks of videos and images in search results

Here is a graph of RankRanger showing the decline:

1542809176 933 report google posts fewer blocks of videos and images in search results - Report: Google posts fewer blocks of videos and images in search results

Why? One of the ways to make your content appear higher in Google search was not only to optimize the top ten blue links, but also to get your vertical content. to present themselves in this carousel or these boxes. So, if your web page does not rank well for a specific keyword, you can try creating videos or images that fit well in the carousel boxes. If you see fewer boxes, this can have an impact on the traffic that you operate around the vertical search.

About the author

you can crack google search by searching for compare the market - Report: Google posts fewer blocks of videos and images in search results

Barry Schwartz is the Editor-in-Chief of Search Engine Land and is the owner of RustyBrick a New York-based online consulting firm. He also directs Search Engine Roundtable a popular research blog on topics related to SEM.