We are finalizing the plans for CMW 2018 and it will be the biggest for NewsCred. We reveal interesting product news and our CEO and co-founder Shafqat Islam will discuss how to create a more efficient and effective marketing organization (Weds at 11:20 am in the Atrium A Ballroom).
Here are three reasons to visit NewsCred's kiosk 418 at CMW 2018:
Evaluating the integrated marketing maturity of your organization
In the last year, we created our maturity matrix for content marketing. The industry, customer expectations and our technology have evolved since then. This year, we are helping participants assess their organizational maturity, and booth attendees will have the first opportunity to compare their teams.
Integrated Campaign Management is about delivering a stronger customer experience across all content touchpoints, and we're excited to unveil the new features of this product.
Discuss concrete growth strategies with members of the NewsCred team
We are convinced that the future of content marketing and marketing technologies is based on omni-channel and integrated planning. That's why our booth will have representatives from across our company, working together and able to answer any questions about how to collaborate and work together in a content marketing platform.
Russ Bley, our vice president of worldwide sales, explains how our NewsCred for Sales feature improves alignment between marketing and sales teams.
Learn how NewsCred's product marketing team uses CMP to plan and execute marketing campaigns that effectively (and measurably) support the sales team by talking to Doug Jarvis and Anthony Aiosa .
Do you want to talk about content strategy? Jesse Feldman is our Director of Content Marketing, former content strategist with our technology team and former Director of the ANA Marketing Knowledge Center.
And of course, we will have technology solutions consultants to answer all your questions.
Well, this one is a bribe. We will distribute hot coffee again because the days are long – and you know that there is always too much air conditioning.