It's been a year since Hulu started broadcasting live sports. Meanwhile, we saw the Golden State Warriors win the NBA Championship and the Washington Capitals win the Stanley Cup. Along the way, Hulu has collected data on what viewers watch and how they view them.
A basic Hulu subscription costs $ 7.99 per month and a subscription with Live TV costs $ 39.99.
This is what the streaming service found:
Hulu Live TV viewers connect for sports
Among live viewers, three out of four watch sports regularly and about 94,000 live sports are watched daily.
… and they are mostly fans of the World Cup
Nearly half of Hulu World Cup viewers with Live TV watched the games, averaging 12 hours of gaming. It's more than an average television viewer on traditional TV, who watched average five and a half hours.
They like to watch on their phones
Those who watch sports brought by Hulu are three times more likely to watch live games from their phone than any other content.
They love basketball
Hulu's live sports viewers watched the NBA more than any other major sports league. In all, fans watched more than 11 million hours of NBA play on Hulu.
And they enjoy supporting King James and his former crew in Cleveland, Ohio
According to past hours, the Cleveland Cavaliers are the most popular team in the NBA, followed by teams from their respective leagues, including the Dallas Cowboys, the Minnesota Wild and the New York Yankees.